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distract and amuse

Do We Need To Distract And Amuse Endlessly?

By Craig Daniels | Nov 25, 2017

Yesterday while walking around the perimeter of the local public golf course I was struck at the dichotomy of playing golf within an area surrounded by a neatly built stone wall, and the outside world we all inhabit. The reality of the golf course is ordered and focused while the world outside the stone walls…

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ignite your marketing

Ignite Your Marketing With Story-Telling

By Craig Daniels | Nov 11, 2017

The small business owner nearly fell out of the chair as she scanned the latest marketing invoice handed to her from the account manager.”This is an estimate for a year, correct?” she asked, the account manger lowered his gaze and said, “no it’s for the last 3 months.” If you’re like most small business owners…

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national authors day

National Author’s Day is November 1st

By Craig Daniels | Oct 29, 2017
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buffalo latte

Buffalo Latte Will Give You An Extra Kick

By Craig Daniels | Oct 19, 2017

In my last post I wrote about how creativity is connecting ideas or objects that would not traditionally seem to go together and in the process creating something that is often recognized as innovative. Well hold the phone, because the fine folks at Tim Horton’s have rolled out a new creation made up of two…

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Australian Flying Burritos

Australian Flying Burritos With a Little Help From Google

By Craig Daniels | Oct 18, 2017

    Creativity is all about making connections, connections far afield of the obvious. Google’s plunge down under in Australia creates a marriage of burritos and Drones hits the creative category, at least a little. At least I think it does. Certainly from the marketing and advertising side of the field being first in the…

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freethought day

It’s National Freethought Day – October 12

By Craig Daniels | Oct 11, 2017
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national coffee day

Grind The Beans! It’s National Coffee Day September 29

By Craig Daniels | Sep 27, 2017


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national drink beer day

Grab A Mug! It’s National Drink Beer Day September 28

By Craig Daniels | Sep 26, 2017

  #nationaldrinkbeerday #drinkbeerday

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national cheeseburger day

Hooray! It’s National Cheeseburger Day September 18

By Craig Daniels | Sep 16, 2017

    There is no doubt that someone was the first to put cheese on a hamburger resulting in the first Cheeseburger. Who did it and when they did it is not known, though some stories say it was in Chicago in the 1920’s and the name “cheeseburger” was awarded a trademark in 1935 to…

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greenpeace day

Celebrate Greenpeace Day September 15

By Craig Daniels | Sep 13, 2017

  Is Your Business Actively Helping To Protect The Environment? Some businesses actively have their hands and resources in protecting the environment yet fail to use that as a tool for marketing their products and services. And there are many businesses that could contribute resources to helping maintain lands and waters from further erosion yet…

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national doughnut day

National Doughnut Day Or National Donut Day

By Craig Daniels | Jun 2, 2017

You can spell it Doughnut or you can spell it Donut, it really doesn’t matter. When you’re eating a doughnut it’s the freshness and taste that matters, not how it’s spelled. The first Friday in June is always National Doughnut Day. Check out these timely posts Have Donut Holes Gotten Smaller? and The History of…

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curiosity in marketing

Curiosity In Marketing Creates Mindshare

By Craig Daniels | Apr 19, 2017

Don’t Neglect The Value Of Inserting Insatiable Curiosity In Marketing Campaigns I think simplicity is the key to grabbing customer attention, but in the quest for simplicity don’t forget to pair it with curiosity in marketing campaigns. The how we grab their attention is best accomplished by engaging the customer’s natural curiosity. Think of Who,…

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